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PolicyEffective March 15, 2026Updated October 25, 2026Reviewed March 15, 2026

Refund Policy

How CustomerFlows handles billing, cancellations, trial periods, invoice timing, and refund eligibility for subscription plans.

1. Overview

This Refund Policy explains how billing, cancellations, and refunds work for the CustomerFlows platform. This policy supplements Section 5.6 of our Terms of Service.

CustomerFlows offers a straightforward billing model: flat-rate monthly or yearly subscriptions with no per-contact or per-seat overage fees. WhatsApp messaging fees are billed to you directly by Meta, not by CustomerFlows.


2. Free Trial

2.1 Trial Terms

All new accounts receive a 14-day free trial with full Growth tier features ($149/month value). No credit card or other payment method is required to begin the trial.

2.2 During the Trial

  • You have full access to all Growth tier features, including AI chatbot, up to 5 pipelines, Google and Meta attribution, automation workflows, AI lead scoring, and 5 team seats
  • CustomerFlows processes no charges during the 14-day trial period
  • WhatsApp messaging fees during the trial are charged by Meta, at its own rates, to the payment method on your WhatsApp Business Account. CustomerFlows does not charge for them

2.3 At Trial Expiration

  • If you add a payment method and choose a plan (Starter, Growth or Scale) before the trial expires, your subscription begins on Day 15 and your payment method is charged for the first billing period
  • If you do not add a payment method, your account enters read-only mode. The AI chatbot pauses, new leads stop being captured, and automation workflows are suspended. You can still log in, view your data, and export contacts
  • No charges are ever processed for accounts that remain in read-only mode after the trial

2.4 Trial Refunds

Because no payment is collected during the trial, no refund is applicable for the trial period.


3. Monthly Subscriptions

3.1 Billing Cycle

Monthly subscriptions are billed on the same date each month (your "billing date"), starting on the day your trial ends or the day you first select a plan.

3.2 Cancellation

You may cancel your monthly subscription at any time from Settings > Billing > Cancel Subscription. When you cancel:

  • Your account remains fully active until the end of the current billing period
  • No further charges will be processed after cancellation
  • At the end of the billing period, your account enters read-only mode for 30 days
  • After the 30-day read-only period, your account is archived for 30 more days: team members lose access, but the account owner can still sign in to see the status, export data, and reactivate
  • The data is then marked for deletion and taken out of service; support can restore it on request until it is permanently deleted, 90 days after the end of the billing period

3.3 Monthly Refund Policy

We do not offer prorated refunds for partial monthly billing periods. If you cancel mid-cycle (e.g., on Day 12 of a 30-day billing period), you retain full access to the Service through the end of the current period. Your next billing cycle will not be charged.

Exception — First Month Guarantee: If you cancel within the first 7 days of your first paid month (i.e., within 7 days of your first charge after the trial), we will issue a full refund of that month's subscription fee upon request. Contact support@customerflows.com with your account email and the subject line "First Month Refund Request."


4. Yearly Subscriptions

4.1 Billing

Yearly subscriptions are billed as a single upfront payment for 12 months of service. Yearly pricing is equivalent to 10 months of the monthly rate (you save 2 months).

PlanMonthly RateYearly TotalMonthly Equivalent on Yearly
Starter$49/mo$490/yr~$40.83/mo
Growth$149/mo$1,490/yr~$124.17/mo
Scale$349/mo$3,490/yr~$290.83/mo

4.2 Cancellation

You may cancel your yearly subscription at any time. When you cancel:

  • Your account remains fully active through the end of the 12-month period you have already paid for
  • No further charges will be processed at the next annual renewal
  • At the end of the prepaid period, your account enters read-only mode for 30 days
  • After the 30-day read-only period, your account is archived for 30 more days: team members lose access, but the account owner can still sign in to see the status, export data, and reactivate
  • The data is then marked for deletion and taken out of service; support can restore it on request until it is permanently deleted, 90 days after the end of the prepaid period

4.3 Yearly Refund Policy

We do not offer prorated refunds for unused portions of yearly subscriptions. If you cancel 3 months into a yearly subscription, you retain access for the remaining 9 months. No partial refund is issued for the unused time.

Exception — First 14 Days Guarantee: If you cancel within the first 14 days of your first yearly payment (i.e., within 14 days of being charged for the annual subscription), we will issue a full refund upon request. This gives you the trial period (14 days) plus an additional 14 days on the paid yearly plan to evaluate the Service. Contact support@customerflows.com with your account email and the subject line "Yearly Refund Request."


5. Plan Changes

5.1 Upgrading

When you upgrade to a higher tier (e.g., Starter to Growth):

  • Monthly subscribers: The price difference is prorated for the remainder of the current billing period. You are charged the prorated difference immediately, and your next full billing cycle reflects the new plan rate
  • Yearly subscribers: The price difference for the remainder of the annual period is calculated and charged immediately. Your next annual renewal reflects the new plan rate

All features of the new plan are available immediately upon upgrade.

5.2 Downgrading

When you downgrade to a lower tier (e.g., Growth to Starter):

  • The downgrade takes effect at the start of your next billing period (monthly) or next annual renewal (yearly)
  • You retain access to all features of your current plan until the change takes effect
  • No refund or credit is issued for the price difference during the current billing period
  • If your current usage exceeds the limits of the lower tier (e.g., more than 2 pipelines on Starter), you will be prompted to reduce usage before the downgrade takes effect

6. WhatsApp Messaging Fees

6.1 Who Bills WhatsApp Fees

Meta charges for WhatsApp messages and bills you directly, through the payment method on your WhatsApp Business Account, at its published rates. Plans do not include a WhatsApp message allowance, and CustomerFlows does not invoice, resell, or mark up WhatsApp messages. Messages your customers send you are free under Meta's pricing, and Meta also provides some of your replies free of charge. See Meta's WhatsApp Business Platform pricing for current rates and rules.

6.2 WhatsApp Fee Refunds

Because CustomerFlows does not charge for WhatsApp messages, it cannot refund them. Questions, disputes, and refund requests for WhatsApp charges go to Meta through your Meta Business account.


7. Disputed Charges

If you believe a charge is incorrect:

  1. Contact support@customerflows.com within 30 days of the charge with your account email and a description of the disputed amount
  2. We will investigate and respond within 5 business days
  3. If the charge was an error, we will issue a refund or credit within 10 business days

Do not initiate a chargeback with your bank or credit card company before contacting us. Chargebacks initiated without first contacting CustomerFlows support may result in account suspension pending resolution.


8. Account Reactivation

If your account is in read-only mode (after cancellation or trial expiration), you may reactivate at any time during the 30-day read-only window by selecting a plan in Settings > Billing. All of your data — contacts, deals, conversations, and pipeline configuration — is restored immediately.

After the 30-day read-only period, your account is archived for 30 days. During that time the account owner can still sign in to export data or reactivate by selecting a plan; other team members cannot. When the archive ends, the data is marked for deletion and taken out of service. The owner can still sign in and may ask support@customerflows.com to restore the account until the data is permanently deleted, 90 days after your billing period ended. After that, data cannot be recovered and reactivating creates a fresh account.


9. How to Request a Refund

For refund requests that qualify under the exceptions described above (First Month Guarantee or First 14 Days Guarantee for yearly):

  • Email: support@customerflows.com
  • Subject line: "First Month Refund Request" or "Yearly Refund Request"
  • Include: Your account email address
  • Processing time: Refunds are processed within 10 business days. Depending on your bank or credit card issuer, the refund may take an additional 5–10 business days to appear on your statement

10. Changes to This Policy

We may update this Refund Policy from time to time. Material changes will be communicated via email to active subscribers at least 14 days before taking effect. The current version is always available at https://customerflows.com/refund-policy.


11. Contact


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